Localizing a dynamic application like Sprout Social into multiple languages is a complex undertaking. Translating the text that appears in…
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You may already be producing some brilliant content for your Instagram marketing strategy. And you’re probably getting creative with all…
What is social media market research and why is it valuable? Social media market research is the practice of gathering…
Hot take: mastering social media is what sets businesses today apart. Competition is fierce among brands and attention is scarce….
Social media is like a 24/7 town hall meeting—news spreads, crises unfold and important questions emerge in real time. It’s…
Every new advancement in tech sparks new possibilities—and new fears. This new era of artificial intelligence (AI) naturally has social…
Ready to tackle the biggest social media marketing challenges? If you’ve been struggling to keep your social media strategy agile…
The right social media marketing tools make a big difference. And without the right social media marketing tools, your social…
Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the…
Voice of customer (VoC) data is a collection of your customers’ feedback based on their experience with your brand during…